PRESS: Interview by The Telegraphs "Technology intelligence"
The Telegraphs newspapers Harry De Quetteville interviewed VIAs Dudley Nevill-Spencer about Virtual Human development, uses and ethics.
Key points discussed as follows;
Those under 24 don’t find anything weird about talking to Virtual humans
Older people, the moment after they’ve had their first engagement with a virtual human, their squeamishness is gone
US military studies show that people can be more willing to interact with virtual humans than the real thing
There is scant regulation - this needs tone addressed
Transparency: “There has to be disclosure. You need to know who the people are behind the avatars, how old they are; to label brands’ characters so it’s clear their motivation is to sell a product; or if there’s a created character, who is the creator?”
Facebooks CEO Mark Zuckerberg’s is obsessed with synthetic media
His goal is to remove the phone as the device that connects you and replace it with glasses, which overlay the virtual world on to the real world
Eyewear becomes the operating system and populate these worlds are Virtual characters