PRESS: VIA Interview with Hip Hop title Genius.com

VIA Founder Dudley Nevill-Spencer discusses Robot rappers with Genius.com - Image Genius.com

Our Founder spoke with Hip Hop bible Genius.com Jacques Morell about Virtual Influencer rappers and specifically @fnmeka (insta and TikTok)

Link to interview here https://genius.com/a/can-a-robot-rapper-make-better-music-than-6ix9ine

Dudley discusses how Virtual Influencer Avatars work and will become a key component of culture, since the interview FNMEKA has gone on to create an NFT that is currently being bid for on Opensea for $16,000 - link here: https://tiktok.immutable.com/auction/fnmeka/1780

Screen shot of FNMEKAS NFT being auctioned on Opensea (Nov 3rd)

Jacques does a great job of researching and explaining Virtual Humans and virtual Rappers / AI music, so for anyone who gets confused when we discuss these areas then please listen to this. His focus is on Avatars and AI based music - which is what FN-MEKA is making, he says;

“Artificial intelligence is used in a variety of ways, but can it make music? It’s been widely documented before with A.I research company OpenAI releasing songs in the ethos of famous pop stars like Katy Perry When it comes to rap, Space150 made waves with TravisBott in 2020. Today, Factory New’s FN Meka is attempting to become the first ‘robot rapper.’ Genius' Jacques Morel takes a look at these efforts and attempts to get behind the shadowy creation of Meka and his new nemisis, FN Nxrmal.

Opensea (the NFT gallery), describes FN in the following way.

ABOUT THIS NFT

FNMeka was one of the earliest virtual influencer avatars and is currently the biggest male virtual influencer avatar on TikTok with 10M followers. Virtual avatars will become an important part of the metaverse because they provide an outlet for real people to reflect their personalities, interests, and aspirations in fantastical ways that would be impossible in the real world. FNMeka’s unique sense of humor and personality are very real, but his infinite wealth and lavish lifestyle exist in the digital world, which many describe as the metaverse.

In the metaverse, FNMeka can be whatever he wants, whenever he wants – and in this case he wants to be a chef and test out his cooking skills. FNMeka’s personality is both uniquely his own, and a reflection of that of his creator’s. FNMeka hopes to show others that they, too, can be whoever they want to be through their own Virtual Avatars.

Dudley comes in at about minute 7 of the video - link below - and also discusses the VIA code of ethics and points out this is the just the very beginning, FN might be making music but there will be thousands of characters, owned by brands, creators, churches, everyone, creating entertainment product and business service provision. This is nacsent start of an entertainment and business relationship revolution.

#virtualhuman #metaverse #digitalhumans #virtualmodel #ai

Link to interview here https://genius.com/a/can-a-robot-rapper-make-better-music-than-6ix9ine